The Original Squatchee™ Brand Collection

WE WANTED OUR HATS TO BE SEEN.

We created The Original Squatchee™ adhesive hat hook to turn the caps we love into a clean, front-facing display. It started with our collection. Now it’s made for yours.

SHOP HAT HOOKS

Two People Wearing Baseball Caps Outdoors

TWO COLLECTORS. ONE FAMILIAR PROBLEM.

We were two coworkers in Colorado with growing baseball-cap collections. Every cap had a connection—to a team, a trip, or a memory. But bins, shelves, and over-the-door organizers kept turning those collections into storage.

We wanted a way to see the front of every cap and make the collection part of the room. When generic hooks didn’t give us the display we wanted, we started designing our own.

The Original Squatchee™ Black Hat Hook Design

SO WE BUILT A BETTER WAY.

Through sketches, prototypes, and refinements, we created The Original Squatchee™: a patented, peel-and-stick hook designed specifically for baseball caps. Its curved shape keeps the front of each cap visible, so your collection looks like a display—not storage.

Squatchee™ Logo on a Baseball Cap

WHAT’S A SQUATCHEE?

It’s the fabric-covered button on top of a baseball cap—pronounced “skwot-chee.” Our design supports the cap at that point, so the name fit from the start.

Fashionable Baseball Caps Displayed with The Original Squatchee™

MADE HERE. MADE FOR HAT COLLECTORS.

Designed in Colorado and proudly made in the USA, The Original Squatchee™ reflects what we wanted for our own collections: a purpose-built hook that keeps baseball caps front-facing and lets the hats—not the hardware—stand out.

The Original Squatchee™ Brand Collection

IN THEIR OWN WORDS.

Different teams. Different rooms. Different reasons to collect.

Baseball Cap Pyramid Display Using The Original Squatchee™

BUILD YOURS.

Choose your finish. Start with 8 hooks. Put your collection on display—and grow your hat wall from there.